PRODUCT DESIGNER
Coalition Control
Security • B2B • SaaS
research, personas, user testing, information architecture, prototypes, interaction and visual design
Coalition Control serves as the central hub for all Coalition policyholders and technology customers, merging insurance, technology, and services from Coalition and its partners into a seamless, dynamic online experience. This cyber risk management platform is designed to proactively detect, assess, and mitigate cyber risks. By simply providing a business email address, users can quickly create an account. Coalition Control's technology then scans your domain, identifies potential vulnerabilities, and offers actionable recommendations to address any cybersecurity risks uncovered.
Defining Personas
As a central hub, Coalition Control needed to cater to multiple user types or personas. This included policyholders who were non-technical and primarily interested in high-level reports that impacted their insurance, as well as IT professionals and outside vendors who needed access to detailed reports to address critical issues. To effectively design for these diverse users, we conducted interviews with dozens of current users and potential customers to define user personas and identify the specific needs of each persona.
Dashboard Design
Powered by Coalition's proprietary technology, claims data, and public information, every company receives a risk score indicating whether it is at high, medium, or low risk based on the number and criticality of active security findings. This score provides executives and security professionals with a quantitative summary of their overall cybersecurity posture, which evolves as new security findings are discovered and older risks are remediated. The risk profile displays the trend of the risk score over time, helping to visualize how the security posture is progressing. It also highlights the count, severity, and trend of security findings that contribute to the risk score, along with a snapshot of your company's assets.
UX Flows
The Security Checklist guides SME and mid-market companies through a simple, step-by-step process to improve their cybersecurity. Based on CISA and CIS controls, each task includes guidelines, reference links, and recommended vendors to assist completion. Users can easily attest to completed tasks, progressing through security statuses (Standard, Strong, Best-in-Class). Higher statuses enhance protection and may qualify the company for a premium discount at renewal. The design focuses on clarity, ease of use, and actionable insights, making it accessible even for users with limited technical expertise.
Report Templatization
The Coalition Risk Assessment (CRA) is a detailed report that provides an evolving overview of a company's risk profile, updating in real-time to ensure users have access to the latest insights. I designed the PDF version of the CRA using modular components and templates to create a consistent and easily customizable format. User feedback played a crucial role in guiding the taxonomy and prioritization of content for various user personas, ensuring that the report addresses the specific needs of different audiences.
…Text about language
..Text about system that traslates to product